Connect with us

Inspire Bangkok e-Magazine Events

Airbnb witnesses 100% growth in Guest Arrivals from China this Chinese New Year

Lifestyle

Airbnb witnesses 100% growth in Guest Arrivals from China this Chinese New Year

Thailand ranks as one of top 5 global destinations for Airbnb guests from Mainland China.

Thai hosts on Airbnb earned a total of THB186 million in host income this CNY, which represents a 50% jump in earnings.

Airbnb, the end-to-end global travel platform, released new data highlighting Thailand as one of the top 5 global destinations for travellers from Mainland China this Chinese New Year (CNY) holiday — described by many as “the world’s largest annual human migration”.

The Chinese travel market is embracing a golden age of ‘consumption upgrading’ and the rise of the “experience economy”, such that Thailand becomes one of the top destinations for Chinese travellers all year round, and especially during peak festive periods like the CNY.

China continues to grow in importance as a market for Thailand’s tourism and the local host community. Key travel trends include:

· Growth and Diversity of Local Tourism. The number of guest arrivals made by Airbnb guests from China for travel during CNY increased 100% compared to last year. Bangkok is one of the top global cities with an increasing popularity of extended trips to secondary destinations such as Chon Buri, Hua Hin, Rayong, Saraburi and Ayutthaya.

· More Income for Locals. Welcoming more than 44,000 guests, local Airbnb hosts earned a total of THB 186 million in extra income. During this peak CNY travel season, the typical Airbnb host in Thailand earned more than THB 43,000 within the span of eight days.

· Millennials Continue to Choose Airbnb. More than 80% of bookings made by independent Chinese travelers on Airbnb for the 2019 CNY holiday were made by users born in the 1980s and 1990s. Millennials are one of the most powerful consumer demographics in the travel industry and there are more millenials in China than there are people in the United States.

· Travel With Family. Nearly 60% of reservations made by Chinese guests for CNY travel are for groups of three or more travelers.

· The Rise of the Experience Economy. Beyond just a place to stay, Airbnb sees a rise in popularity with Chinese travellers booking Airbnb Experiences in Thailand. Chinese travellers can connect with locals through cooking classes and biking tours in off-the-beaten track neighbourhoods, which are amongst the most booked activities.

Diversifying the Tourist Spendings to Thais and Local Neighbourhoods

With the Tourism Authority of Thailand anticipating an 8% increase in visitor numbers this year, this allows locals to be a part of the tourism ecosystem by allowing passionate local Airbnb hosts share about their culture with Chinese travellers.

Locals are increasingly seeing the benefits to hosting especially during peak travel seasons — Airbnb’s host community in Thailand earned a total of THB186 million in host income this CNY, which represents a 50% jump in earnings compared to CNY last year.

Tatiya, a geophysicist who is passionate about travel and meeting new people, decided to turn hosting with Airbnb into a full time career. She is now both an Airbnb Home and Experiences Host, and hosted two Chinese families during the CNY week.

Fu, Airbnb guest from Nanjing, China shares his positive feedback.

“Tatiya is friendly and welcoming. The listing is not the typical tourist hotspot, but near unique local neighbourhoods which provided a different travel experience. I also wished I stayed longer so I could take her cooking class.”

Jiaxuan, another guest, quips, “We enjoyed the breakfast she provided for us every morning, and her house was cosy and comfortable. We also had memorable conversations with Tatiya and learnt more about Thailand.”

Airbnb’s Head of Public Policy for Southeast Asia, Mich Goh, said the positive numbers highlighted the growing importance of the local Airbnb community to Thailand’s tourism economy. “Known for their welcoming hospitality, passionate Thais have become the forefront of an important type of tourism that is people-driven, local, authentic and sustainable,” shared Goh. “Airbnb is focused on promoting a more healthy form of tourism that continuously empowers the local Thai host community and helps drive economic activity into communities and neighbourhoods that our hosts call home.”

Around the world, guests from China travel to 1,048 cities in 111 countries and regions during CNY. While traditional travel destinations like Japan, Thailand, New Zealand, Australia, the United States, Korea, Italy, Spain, United Kingdom, Russia, and France continued to receive Chinese travelers, the top five most popular destinations for travel outside of mainland China are:

1. Taiwan

2. Bangkok

3. Osaka

4. Hong Kong

5. Queenstown

About Airbnb

Founded in 2008, Airbnb’s mission is to create a world where people can belong through healthy travel that is local, authentic, diverse, inclusive and sustainable. Airbnb uniquely leverages technology to economically empower millions of people around the world to unlock and monetize their spaces, passions and talents to become hospitality entrepreneurs. Airbnb’s accommodation marketplace provides access to 5+ million unique places to stay in more than 81,000 cities and 191 countries.

With Experiences, Airbnb offers unprecedented access to local communities and interests through 15,000 unique, handcrafted activities run by hosts across 1,000+ markets around the world. Airbnb’s people-to-people platform benefits all its stakeholders, including hosts, guests, employees and the communities in which it operates.

https://press.airbnb.com/

Join the Inspire Events & Offers Line account…
Every day, the best event/offer from each region will be sent on one message. Plus, fun polls, where you get instant access!

เพิ่มเพื่อน

Click to comment

You must be logged in to post a comment Login

Leave a Reply

More in Lifestyle

Join our Newsletter


Events

march, 2019

06feballdayNew Flavours at Trader Vic’s at Anantara Riverside Bangkok ResortChef Manuel Gastelum launches Trader Vic’s new menu for a new year, with an exotic medley of Pacific Rim flavours.

28feballdayBritish Pie Week at The Drunken Leprechaun Four Points by SheratonJoin us for British Pie Week and pick a delicious one for your best choice…

28feb(feb 28)10:0031mar(mar 31)20:00The Gift of Relaxation at Quan Spa, Bangkok Marriott Marquis Queen’s ParkGive yourself a gift! Enjoy a complimentary 30-minute Foot Massage when you book a 60-minute Aroma Fusion Massage at QUAN SPA, Bangkok Marriott Marquis Queen’s Park

01maralldayMango Madness at The Eatery Four Points by Sheraton BangkokThe Eatery at Four Points by Sheraton Bangkok, Sukhumvit 15 invites all mango lovers to experience a 4 highlights of ‘Mango madness’ menu made from Nam Dok Mai mango Mango, a gold-yellow fruit with a delicious sweet taste and unique aroma.

03mar(mar 3)11:3029dec(dec 29)15:30Every Sunday Penthouse Brunch at Park Hyatt BangkokMake Penthouse Brunch the highlight of your Sunday and immerse in a one-of-a-kind brunch experience above the city.

15maralldayFriday Night is Thai Night at Trader Vic’s Anantara Riverside Bangkok ResortUnwind after work overlooking the river and start your weekend in style. Trader Vic’s tropical hideaway is transformed by the spices of Thailand each Friday evening from 5 pm. Available from 15 March – 30 June 2019.

15mar(mar 15)10:3030apr(apr 30)22:00Wagyu Beef at Pagoda Chinese RestaurantChef Oscar Pun aims once again to delight your senses with an exclusive Premium Wagyu Beef menu featuring 5 variations inspired by this highly-prized ingredient.

15mar(mar 15)11:0024(mar 24)22:00Sports World Expo 2019 at Impact ArenaA showcase of Thailand’s sporting industry, where local and international sporting equipment and accessories, and all sports related products and services of the largest quantities and of the most varieties, will be on sale.

17mar(mar 17)12:0029dec(dec 29)15:00Sunday Brunch at NEXT2 Café, Shangri-La Hotel, BangkokSunday Brunch at NEXT2 Café is packed with wonderful flavors awaiting your indulgence. Enjoy some quality time with your loved ones.

19maralldaySnack Box by Design Four Points by Sheraton BangkokMade your day successfully with customized snack box delivered straight to your meetings, events and parties from Four Points by Sheraton Bangkok, Sukhumvit 15.

19mar(mar 19)09:0024(mar 24)19:00NLP Practitioner Triple Certification at NLP Top Coach Bangkok ThailandCertified by the World’s largest NLP authority, you will receive 3 internationally recognised certifications.

20mar(mar 20)14:2030jun(jun 30)14:20Weekday Lunches at Benihana Anantara Riverside Bangkok ResortAnantara Riverside Bangkok Resort brings the world-famous flair of Benihana to the riverside. And with an express set lunch now on offer, experience all the theatrics during a business meet-up or quick weekday gathering with friends. Available form now until 30th June 2019.

20mar(mar 20)19:0005apr(apr 5)21:00Free Flow Wine & Cheese @ Sofitel Bangkok SukhumvitEvery week, Wednesday to Friday evening from 7pm to 9pm join us at Sofitel Bangkok Sukhumvit for a fantastic wine and cheese buffet, featuring prized imported and local cheeses for ONLY THB 845++!

21maralldayAFL Kickoff Party at The Australian Pub & BBQ PubKick off the 2019 season with beer, BBQ and all the action at The Aussie. We’ve got some free chicken, pork & sausages, great drink specials and, after the game, live music to celebrate the start of our favourite sport.

21maralldayAFL Kick off Match at The kiwi pub BangkokCarlton Blues and Richmond Tigers will kick off the 2019 Australian Football League season March 21 in what is sure to be a blockbuster at the MCG. Watch it LIVE at The Kiwi!

22maralldayJim Gaffigan – Live in Bangkok at Scala Theatre Siam SquareThe Comedy Club Bangkok and Live Nation BEC-TERO present JIM GAFFIGAN – ‘The Quality Time Tour’, Live in Bangkok!

22mar(mar 22)16:0030(mar 30)20:00BCT presents Once On This Island: A Musical at Creative Industries At M Theatre‘Once on this Island’, a ninety-minute one-act musical, opened on Broadway to great acclaim in 1990 with 8 Tony Award nominations.

22mar(mar 22)19:0023(mar 23)22:00Omakase Experience at The COMMONSOMAKASE EXPERIENCE by Chef Tsuyoshi Komatsu of Roppongi Sushi Komatsu (Tokyo)

22mar(mar 22)21:0023(mar 23)04:00Hexer pres. Sabura at De CommuneThailand residing techno producer & DJ, Hexer calls Germany’s rising name Sabura to decks for all night long real Techno experience at De Commune.

23maralldayR-HAAN features Royal Thai Summer Menu

23mar(mar 23)10:0024(mar 24)21:00Sabuy Wedding Festival 2019 at Royal Paragon HallBangkok Marriott Marquis Queen’s Park is excited to be part of the next Sabuy Wedding Festival!

24maralldaySunday Arvo Session at The Aussie pubGet together every Sunday arvo and enjoy our free barbecue, live music and jugs of Leo & Singha for only 199 baht!

25maralldayMonday Curry Night at The Kiwi pubWe’ve got three great curries every Monday night at The Kiwi. Mondays are the only day to enjoy curry menu with a free pint of Heineken or Tiger beer.

25mar(mar 25)10:0007apr(apr 7)20:00The 40th Bangkok International Motor Show 2019 at Impact ArenaGoing for a ride behind the wheel can raise the joy of driving to the new level of excitement.

26maralldayLady Night every Tuesday at The Aussie pubTuesday is Ladies Night at The Australian! Ladies, come and get free Maitais from 7-9 p.m. and listen to live music from Lee Shamrock.

26maralldayTaco Tuesday at Slanted Taco BangkokIt’s Taco Tuesday buy 2 for 1 taco at Slanted Taco Sukhumvit 23!!

27maralldayCigar Smoking World Championship 2019 at Whisgars BangkokFor the 3rd year running exclusively at WHISGARS™ Join us on Wednesday, March 27, 2019 at 7pm.

27mar18:0021:00GIA’s 111th Gemstone Gathering at Crowne Plaza Bangkok Lumpini Park“Journey to the Center of the Gem” by Billie Hughes, Gemologist at Lotus Gemology

27mar20:0023:00Tom Odell Jubilee Road 2019 Tour at Scala TheatreBRIT Awards’ Critics’ Choice winner Tom Odell heading to Thailand on 27 March at Scala Theatre

28mar(mar 28)12:0003apr(apr 3)22:00The 11th Bangkok Used Car Show 2019 at Impact ArenaSecond-hand car exhibition, quality level From the leading car tents in Thailand

28mar(mar 28)14:3031(mar 31)21:00Disney On Ice Presents Mickey’s Super Celebration at Impact ArenaMinnie Mouse, Donald Duck and Goofy join Mickey in a high-energy opening that is a modern take on the film that started it all, Steamboat Willie.

28mar(mar 28)18:0030(mar 30)21:00Michelin-Starred Chef Sascha Stemberg Dinner at Park Society, SO Sofitel BangkokPark Society has always been active about creative cuisine from innovative chefs.

28mar18:3021:30Advertising : The Thai Excellence at SO Sofitel BangkokThai commercials are now recognized as the most entertaining, thought provoking and refreshing the world over.

28mar19:0023:00Thursday FREE BBQ at Scruffy Murphy’sChicken, pork & sausages on the grill every Thursday from 7pm. Yours free with the purchase of a drink!

28mar20:0023:00Boyzone Thank You & Good Night Farewell Tour Live in Bangkok 2019 at Thunder Dome, Muangthong ThaniBack lash sweetness from the past will be back once again for all the Thai fans.

29maralldayJimmy Carr - Live in Bangkok at The Westin Grande SukhumvitJIMMY CARR 'The Best of Ultimate Gold Greatest Hits World Tour’ - Live in Bangkok, Friday. March 29th at 8.00pm and 10.30pm at The Grand Ballroom of The Westin Grande Sukhumvit.

29mar(mar 29)10:0031(mar 31)16:00Elephant Boat Race & River Festival at Anantara Riverside Bangkok ResortJoin us at the inaugural Elephant Boat Race and River Festival next to Anantara Riverside Bangkok for electric competition on the water in the form of elephant boat races and a weekend of enormous entertainment.

30maralldayLover Latin Saturday for March at amBar Four Points by Sheraton BangkokPut on your dancing shoes for Latin Dance!

30maralldayR-HAAN features Royal Thai Summer Menu

30mar(mar 30)10:0031(mar 31)18:00The Mall Shopping Center presents Strider Cup Thailand 2019This is our biggest strider bike competition in Thailand. It’s a very worth-going to join event.

30mar18:0022:00Arch Enemy Live in Bangkok at Live Arena RCA

30mar(mar 30)21:0031(mar 31)03:00Hey Big Spender | Launch Party at LevelsLevels is bringing you Hey Big Spender launch party Saturday, 30th March it’s a night you don’t want to miss.

31maralldaySunday Arvo Session at The Aussie pubGet together every Sunday arvo and enjoy our free barbecue, live music and jugs of Leo & Singha for only 199 baht!

Sponsor

Trending

Sponsor

To Top
X